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E108: How Australian Accounting Firms are Ahead of The US with Rob Nixon

by Sean Boyce

Accounting firm marketing expert Rob Nixon joins me to discuss the differences between the Australian and North American accounting markets, how firms in North America can improve their efficiency, and what the Accountants Benchmark Report showed.

Rob Nixon is an accounting firm marketing expert who helps Accounting Firms increase their revenue to over $1M / €500k profit per partner whilst working less than 500 client hours. Here are a few of the topics we’ll discuss on this episode of Accounting Automation:
  • The differences between the Australian and North American accounting markets.
  • Why the Australian accounting profession is more efficient than in the US.
  • What the Accountants Benchmark Report showed.
  • How to determine your ‘profit time index’.
  • The most important numbers to know in accounting firms.
  • The problems with charging by the hour.
  • How firms in North America can improve their efficiency.
Resources:
Connecting with Rob Nixon:
Connecting with the host:

 

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Quotables:

  • 25:04 – “The number one project we get every firm to do is switch from hours and arrears to a fixed fee in advance ideally by the month.”
  • 27:18 – “Accountants spend up to three hours, typically average of two per accountant per day doing administrative work associated with the accounting work, doing a lot of admin work.”