SummaryIn this episode, Sean delves into the importance of conversions after product launch. He shares his insights on measuring the success of free trials and paid conversions. Sean also provides a benchmark based on his own product, podcast show notes, to help you gauge your own performance. Key Points Measure the number of people signing…
SummaryIn this episode, Sean explores the advantages of bootstrapping a B2B SaaS product business, highlighting the unprecedented opportunity created by advancements in artificial intelligence (AI) technology. While many competitors opt for traditional VC fundraising, Sean shares how leveraging AI technologies like OpenAI’s ChatGPT enables small businesses to compete and even surpass larger companies with significantly…
SummaryIn this episode, Sean discusses the significance of not imposing a poor workflow on your B2B SaaS product. He emphasizes the need to match user expectations, avoid overwhelming options, and focus on specific use cases. By evaluating analytics and addressing signs of user dissatisfaction, you can optimize sign-ups and conversions. Key Points Understand the workflow…
SummaryIn this episode, Sean discusses the common misconception of competition in building a B2B SaaS company. He explains why having competition is actually a good thing and how it can be leveraged to enhance your product. Sean also shares insights from an interview with Melissa Kwan, the CEO of Ebin, who provides valuable perspectives on…
SummaryIn this episode, Sean discusses the common misconception of competition in building a B2B SaaS company. He explains why having competition is actually a good thing and how it can be leveraged to enhance your product. Sean also shares insights from an interview with Melissa Kwan, the CEO of Ebin, who provides valuable perspectives on…
SummaryIn this episode, Sean discusses the importance of truly understanding the problem context in UX research and discovery, particularly for B2B SaaS companies. He emphasizes the significance of going deep with line of questioning, as just knowing about a problem isn’t enough. By sharing examples and strategies, Sean highlights the value of uncovering greater context…
SummaryIn this episode, Sean discusses the importance of going industry specific when finding problems worth solving in B2B SaaS. By specializing and targeting a specific market, not only does it make it easier for potential customers to find you, but it also increases your chances of success. Sean emphasizes the need for thorough research to…
SummaryIn this episode, Sean discusses the importance of finding a problem worth solving and the common mistake of trying to create a completely new solution. Instead, he encourages listeners to leverage existing solutions and focus on improving upon them. By understanding the target market, problem context, and current limitations, it becomes easier to build a…
SummaryIn this episode, Sean discusses the power of AI in scaling B2B SaaS businesses. He explores how AI can automate tasks, enhance language generation, and optimize ad campaigns. With examples ranging from show notes creation to copywriting and advertising, Sean highlights the benefits of leveraging AI tools for growth. Key Points AI automation tools can…
SummaryIn this episode, learn how to ensure your customers quickly receive value from your product, leading to increased customer satisfaction and ROI. Explore the concept of engineering as marketing, streamline your onboarding process, and leverage secondary problems to guide customers towards your core offering. Key Points Engineering as marketing is a growth strategy used by…