• Pricing done poorly. The Remarkable story.

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    reMarkable is an e-ink tablet manufacturer and full disclosure, I have one and I use it all the time which makes this email hurt just a little bit more.  I want to talk to you about some recent pricing changes made by Remarkable regarding their product. Remarkable sells a premium, but rather simple product.  It’s basically a…

  • How to build a sales process for your product

    How to build a sales process for your product

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    Too many product companies view sales as art rather than science. I reject that notion.  Product sales should be developed as a process with predictable and repeatable results. In this article, I’m going to walk you through how you can develop a sales process for your product. When complete, you should have the ability to either generate…