Product Launch

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E64: Measuring Product-Market Fit

I want to share with you how I measure product-market fit and why you’re probably overthinking it.

Product-Market Fit is often thought of as this elusive ambiguous concept, but I feel most people overthink it.

There are two important dimensions from which to measure Product-Market Fit: Qualitative and Quantitative.

Allow me to explain how I measure each using my own product company StaffGeek as an example.

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