• How to sell your B2B SaaS before you build it

    How to sell your B2B SaaS before you build it

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    Most people build and manage B2B SaaS applications all wrong.  Almost everyone builds before they sell.  As a B2B SaaS consultant, this is probably the biggest mistake I see and I want to do everything in my power to try and reverse this trend. Selling before you build has many advantages.  In particular, it can…

  • E113: Early Adopters: Friendlies vs Strangers

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    After you’ve launched your product, you’re going to want to gather as much feedback as you can before you scale. The first set of users could be friendlies (people in your network) or strangers (people who you don’t really know) and perhaps both. What’s the best strategy here and why? Free product-market fit course –…