E203: Stop Reinventing the Wheel: Utilize Stripe’s Built-In Dashboard for Business Insights

SummaryIn this episode, Sean explores the importance of tracking metrics and performance for B2B SaaS businesses. He highlights the usefulness of the payment gateway Stripe and its pre-built dashboards to provide valuable information on financial performance. Sean emphasizes that many metrics, such as recurring revenue, user acquisition, customer retention, and growth across tiers, are readily…

E202: LTGP vs. LTV: Why Gross Profit Matters More

SummaryIn this episode, Sean introduces the concept of Lifetime Gross Profit (LTGP) as a powerful metric for B2B SaaS businesses. Instead of focusing solely on revenue and the traditional Lifetime Value (LTV) metric, he emphasizes the importance of considering gross margin and profit. By subtracting the cost of goods sold from revenue, businesses can calculate…