Lifetime Gross Profit

The Ultimate SaaS Economic Metric: Lifetime Gross Profit

The world of software as a service (SaaS) has experienced rapid growth, and the competition has never been fiercer. So, how can businesses thrive in this landscape and ensure long-term success? The answer lies in a critical metric: Lifetime Gross Profit (LTGP). By focusing on LTGP, SaaS companies can optimize their customer acquisition and retention…